As the Portland Star commented in its January 3, 2014 article about up and comers under forty years old, “there are only a few players in the marketing community who command as much respect and actual honor as Jim Harris.” Jim says this is hyperbole of the highest order, but his clients and partners disagree.
Jim Harris’s marketing and search engine optimization business started in just two weeks with one client who demanded an insane deliverable: make his site reach the first place mark on Google for three different keyword combinations in thirty days or less. If Jim could pull that off, in 2001, he would earn $250,000.
The internet was a different place in 2001, and still it was a highly improbable assignment. Still, Jim was determined. He could pay off his student loans and buy a boat to run charter cruises from if he could earn that payout. He started off small, tweaking the web pages each day for a week and making as many backlinks on legitimate sites as he could.
When ten days had passed and he was only making marginal progress, he went nuclear, and the rest is history. Jim was able to not only meet the client’s demands, earning the payout promised, but he exceeded them and trounced every competitor site.
Today, Jim occasionally regrets that he didn’t buy that boat, but most days he is thrilled to be working in digital marketing after so many years. The environment and demands have changed, but the mission is the same: bring the client success and do it with style.